who  is analu?

Analu Perfume is Denise Cusack. I live in Deerfield, WI on a few acres where I grow hundreds of medicinal and aromatic plants using organic and permaculture methods. 

What does the word analu mean?

Analu is an Irish word (Análú) that means breathing or respiration. When you breathe in our natural perfume and feel the aromatherapeutic impact and how it makes you feel - pure science and magic. The word is perfectly aligned for us.

My story

My journey as an aromatherapist has shown me firsthand the transformative power of scent. I’ve seen how a single fragrance can bring back cherished memories, uplift one’s mood, and even improve mental wellbeing. Drawing from these experiences, I’ve dedicated my work to creating authentic, natural blends that do more than just smell good—they support and enhance everyday life. At Analu, every product reflects that commitment, crafted with intention and care to positively influence your mood and overall experience.​

​Find out more about Denise and Wholly Rooted Farm.